Browsing all articles from August, 2010
Aug
28
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900 Numbers Need Automated Credit Card Tandem

There is a movement in America to cut the chain of the land line phone.  Nearly a quarter of all American households are now cell phone only households.

More and more, Americans are relying on their cell phones as their primary means of telecommunications.  And, since cell phones in the USA have never been set up to allow 900 number calls, it’s important that pay per call programs have the ability to also earn revenue from cell phone users.

Advanced Telecom Services offers a complete automated credit card processing solution for callers who prefer to pay by credit card or debit card rather than 900 number.  The automated credit card program gives customers the ability to process high risk credit card transactions from consumers.  There is an option for built in fraud control and credit card scrubbing to limit bad debt.

Some consumers will prefer 900 numbers and some will prefer credit card processing.  If you want to get that beach house from your audiotext program, then it’s important that you offer both.

Aug
18
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Apps Sales Explode

Author Bob Bentz    Category Mobile Apps     Tags
apps salesMobile Apps Sales reach $1.6 billion in USA

No one can deny it.  Apps are hot!

In the first quarter 2010, more than 50,000 new apps were added to Apple’s App Store.

The Yankee Group estimates that apps will generate $1.6 billion in revenues in the US alone this year.

Prices of apps vary.  Some of the top sellers in apps are games.  Doodle Jump, which sells for a measly 99 cents, was downloaded 3 million times this year.  The Wall Street Journal, on the other hand, offers its app for a lofty $17.29 per month.  Within the first two weeks of its availability, it was downloaded over 3000 times.

Advanced Telecom Services offers apps for its customers like the Versus National Hockey League app and the Golf Channel PGA app.

Aug
16
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Radio Newspapers Love Online Dating

newspaper online datingNTR: ONLINE DATING means $ for radio and newspapers.

In 1998, radio advertising revenues in the United States were $15 billion.  This represented an 11.1% share of total ad spending.

A dozen years later, in 2010, advertising revenues are anticipated to be $14.3 billion which represents just a 7.8% share of total ad spending (Media Business Report).

Newspapers have fared much worse.  In 1998, newspaper advertising represented the largest portion of the local advertising pie at 43.7%.  Today, newspapers have only 30%.

Neither of these figures, however, count the revenue generated from a radio station or a newspaper’s online presence.  This segment is becoming increasingly important for both mediums.  As radio stations and newspapers become more comfortable with online and mobile applications and develop new revenue models in these media, the industry will be well positioned to market incremental opportunities to advertisers.

One such opportunity that a radio station or newspaper can utilize is to sponsor an online dating site that is promoted on its web site.  Such a site helps to build the community aspect of the medium, which is especially vital to a radio station.  In addition, a newspaper web site can also benefit from an online dating solution by offering an additional service to its readers.

The best thing about a media entity offering an online dating solution is that it’s just so easy.  All you have to do is promote the internet dating site with a banner ad or link from the web site.  Of course, it would be great if remnanet ROS air time or advertising space were available, but that is not a requirement.

Advanced Telecom Services can provide your radio station or newspaper with a custom web site that uses the look and feel of your medium.  The best thing, however, is this unique web site is powered by the largest singles database in the country.

All you need to do is promote the online dating solution and we’ll send you a check every month!

How’s that for NTR?

Aug
2
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US Premium Rate Specialists Target UK Esoteric Sector

London — 2, August, 2010 – Advanced Telecom Services, a US based premium
rate service bureau, has announced that it will be targeting UK companies involved in the astrology and psychic sectors with the view to helping them make more money from the vast North American market.

The company, one of only three to be granted the necessary licences for “900″ premium rate numbers by sole US transit carrier MCI is a veteran in the premium rate industry and has been operational since 1989.

“Since most companies operating in this space in the UK are already using premium rate numbers, by adding US and Canadian ones they are able to monetize a whole new audience who already have access to their websites” commented Marc Jarrett, ATS’s European Business Development Manager. “After all, the internet is a global medium, and the chances are that they are already receiving traffic from North America. By working with us, they will therefore be able to create an instant new revenue stream with no additional marketing on their part”.

Unlike in the UK, MCI 900 lets information providers dictate their own charges of up to $5.00 per minute, or as a single drop charge of up to $35.00 per call. Set-up is free, with routing costs being deducted from the accrued revenues which are paid 90 days from the end of the month in which a call was made.

For more information, visit www.advancedtele.com or email [email protected]

About ATS: Advanced Telecom Services provides 900 number and 800 number IVR solutions and mobile marketing services to media, advertising agencies, and entrepreneurs. It also provides a variety of dating services, including internet dating and text message dating. The Philadelphia-based company has international offices in Toronto, London, Dublin, Prague, and Bratislava.

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