Aug
15

A Heart-Warming Email from an Ex-Employee

Employee appreciation

One of the mantras that I’ve always lived by is that:

“Our Employees are our Greatest Asset”

But, every now and then, something happens when I realize that I’ve made a positive impact on the life of somebody else.  Such an impact was obviously made when I received this email today from an employee that worked for ATS over twenty years ago.

Hope you have a great weekend. 22 years later, I want to say THANK YOU for investing in sending me to the Dale Carnegie Sales Training.

I still use some of the strategies and learnings from the multi-week course. Only years later, can I truly appreciate your generosity.

Thanks again and enjoy the weekend! Hope all is well with the business and Bentz family.

I can’t tell you how much that email meant to me so I wanted to share it with our blog readers.

Say something nice to somebody today.  It will make their day.

Aug
14

Mobile Marketing Leader Domino’s Order Anywhere

Domino’s has long been a leader when it comes to companies that do mobile right.  Its new television commercial which will debut next week shows you just how pervasive mobile has become. And, how easy it is to order pizza from your mobile device.

Aug
11

Smart Pizza Marketing Podcast Interviews ATS Mobile

Sell More Pizza with Mobile Marketing

Smart Pizza Marketing has published its podcast interview with Bob Bentz and Barb Breeser of ATS Mobile.  If you want to learn more about how you can sell more pizza, click here to listen to Bob and Barb discussing mobile marketing with Bruce Irving.

mobile marketing for pizza restaurants

Smart Pizza Marketing podcast interview about mobile marketing.

Listen as Bob and Barb discuss various aspects of mobile marketing for pizza restaurants, including:

  • SMS text message marketing for pizza restaurants.
  • why text message marketing works better than email.
  • different aspects of mobile marketing.
  • mobile ordering for pizza restaurants.
  • the importance of a mobile-optimized website.
  • how to do dark posts for restaurants on Facebook.
  • social media marketing for pizza restaurants.
  • specific examples of successful pizza restaurant promotions such as promoting holding fantasy football drafts at the store.
  • how one pizza restaurant got an 11% return on its SMS campaign for Super Bowl Sunday.

ATS Mobile’s Restaurants To Go services offer a complete mobile marketing tool kit for pizza restaurants.

Jul
1

Professional Branding Photography in Philadelphia

 

Branding Photography Philadelphia

Food is one of the most difficult things to shoot, but this shot is simply mouth watering.

 

Schedule Your Next Product Shoot with ATS Mobile

It is said that a “picture is worth a thousand words.”  And, if that’s true, how much is a really great picture worth?

At ATS Mobile, we create some really great pictures for our clients here in the Philadelphia area and beyond.  It’s professional branding photography at its best.

Want to take a look at our portfolio?

Take a look at our professional branding photography examples on our Tumblr page.

professional advertisement photography

A great picture sells your product…virtually on its own.

Jun
24

Mobile Advertising Recruitment for Quick Serve Restaurants

Best Way to Get the Employees you Need

Recruiting for your quick serve restaurant can’t be easy.  Turnover is high and it’s often difficult to fill the hourly positions, especially in wealthier areas.

That’s why geo-targeted mobile advertising works so well for talent acquisition for restaurants.  You can zero in on just the geographic areas where you obtain most of your employees.  Moreover, behavioral data on social media sites such as Facebook enable you to find people that are unemployed or currently seeking employment.

ATS Mobile has had considerable success with recruitment in several areas, including nursing, trucking, and restaurant employees.  Take a look at a recent presentation we made to our McDonald’s franchisees and give us a call if you think we’ve passed the test.

 

Jun
23

Let Your Voice(mail) be Heard

One of the biggest problems with voicemail messages is that sometimes they sit in the recipient’s inbox just waiting to be listened to. The reason for this is because the recipient thinks the communication transaction has ended. Now before I get into what I mean by this, let’s take a look at how someone goes about leaving a voicemail message. The sender places a phone call to initiate the transaction; the recipient does not answer; the sender leaves a message. In the recipient’s mind the transaction occurred and the communication is now complete because the ultimate message was delivered via voicemail.

Now let’s imagine the same situation except this time, the phone never rings. The recipient looks down at his or her cell phone and sees a notification for a new voicemail, but does not have a missed call. Curiosity immediately sets in. Who called me? What did he or she want to tell me? Why didn’t my phone ring? What’s going on? Compelled by curiosity, the recipient immediately dials into his/her voicemail to figure out who the mystery messenger is.person-woman-hand-smartphone-large

So I’m sure you’re wondering how you could possibly leave a voicemail without the phone ringing first. Well, the answer is ringless voicemail. Ringless voicemail allows you to leave a message on the consumer’s phone without it ever ringing. This means, you never have to worry about the phone call interrupting the recipient’s meal, meeting, or favorite TV show. He or she has the convenience of listening to the voicemail whenever it is most convenient. Additionally, the consumer is more likely to return your phone call because he/she listened to it during his/her free time.

Sick and tired of cold calling customers and getting the same response? Eliminate the monotony of hearing the phone ring and just get directly to the consumer’s voicemail. Now you already have one foot in the door when you go to follow-up or, better yet, when you get a call back.

Furthermore, ringless voicemail allows you to record your own personal message. This means you can mess up as many times as you want, but only send your best effort. This eliminates the chance of nerves setting in and other human errors and only broadcasts your best message. Then you can send the same message to as many people as you want!

With ringless voicemail, the mundane voice message has evolved into something special and exciting like the telegram once was during World War II.

Jun
22

PLAY BALL! – Introducing the MLB & USA Baseball Play Ball Coach’s App

PLAY BALL MOBILE COACH APP

USA Baseball, in cooperation with Major League Baseball, is pleased to announce the introduction of the Play Ball Mobile Coach AppThe app is specifically designed to improve baseball coaching at all levels.

Included are baseball drills with specific levels of difficulty assigned to each.  Videos are included to enable the baseball coach to better understand the way that the drill should be run.  Coaches will also learn to rely on the pitch count portion of the app which enables the coach to track the pitch counts of his pitchers on the team so he knows which players are eligible for each game.

USA Baseball wants to make sure that all of its baseball coaches are as good as they can be.  This is a free app and ready for download now on the Apple and Android stores.  Search for “Play Ball Mobile Coach.”

The mobile app was created in King of Prussia, PA at ATS Mobile headquarters.

Video produced by ATS Mobile.  ATS has been very active in the sports app market.  Learn more about the USA Hockey app and why it’s so important to have a How To video here.

May
29

Mobile Advertising Revenue Doesn’t Match its Potential

When comparing time spent with media versus advertising spend, mobile continues to get the short end of the stick.  American businesses continue to spend money on print advertising, I guess just out of habit.

Mobile Advertising spend vs. time spent with mobile

When is mobile going to get its fair share of advertising revenue?

View time spent with mobile trends since 2009 here.

See more detailed statistics on time spent with various media here.

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